Communicating @ work 4
Communicating @ work
Boosting your spoken, written and visual impact
Author/s: Grant T, Borcherds R
Edition: 4
ISBN: 9780627037115
eISBN: N/A
ePub ISBN: 9780627037122
Pages: 304
Published: 2019
Print Recommended Retail Price: R 755.00
eBook Recommended Retail Price: R 679.50

Communicating @ work unpacks the various and complex communication challenges in today's multicultural and technological working environment.

It is written in a conversational, accessible style, and covers not only a range of communication situations and formats but also uses a holistic, practice-based approach to illustrate the application of effective communication principles in the workplace.

Examples, margin comments, provocative chatroom questions and online supplementary material elaborate on concepts and offer down-to-earth guidance on everyday business communication transactions and conduct. Every chapter has been updated with the latest findings and debates. Given the accelerated proliferation of multimodal digital devices and networking opportunities and challenges, the authors have also increased their focus on new media, particularly the role played by social media in business contexts and corporate reputation management.

Topics include the following:

  • Global perspectives: multilingual, multimodal and multicultural communications
  • Presentations: individual, group and impromptu
  • Interviewing: active listening, perception and questioning strategies
  • Teamwork: conflict handling, decision making and leadership styles
  • Correspondence: traditional and electronic
  • Reporting: investigation, feasibility, audit and project documents
  • Persuading: proposals, business plans and corporate CVs
  • Non-verbal modes and body language
  • Graphics: visual and graphic communication
  • Media: the internet, new media and reputation management

 

This edition's comprehensive coverage of spoken, written and visual communication for business and industry makes it an ideal textbook as well as a valuable reference in the workplace for professionals.

Terri Grant is an emeritus professor who headed the Professional Communication Unit (PCU) in the School of Management Studies at the University of Cape Town for 14 years. She still teaches widely at several local and international universities and consults privately in business and industry, combining academic research findings with hands-on commercial experience.

Rea Borcherds is an ex-director of the PCU and is currently a trainer and executive coach, equipping individuals and teams with essential communication practices in today's workplace.

Chapter 1: The three Ms of modern-day communications: multilingual, multimodal and multicultural

PART 1 SPOKEN MESSAGES
Chapter 2: Speaking out: individual, group and impromptu presentations
Chapter 3: Interviewing: the role of listening and perception
Chapter 4: Working in teams: informal and formal meeting

PART 2 WRITTEN MESSAGES
Chapter 5: Gathering data and composing your message
Chapter 6: Corresponding in traditional and electronic media
Chapter 7: Reporting on the job: evaluating your findings for clear decision making Chapter 8: Selling your ideas: proposals and business plans

PART 3 VISUAL MESSAGES
Chapter 9: Visually speaking: visual modes and media in oral presentations
Chapter 10: Graphically speaking: visual modes and media in written documentation
Chapter 11: Bodily speaking: non-verbal cues and body language
Chapter 12: Digital media and impact on reputation: immediacy, mobility, versatility

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